“Hey, man! Check out that blueberry. On a scale of 1 to 100, she’s totally a 100.”
Ok, sorry. But, blueberries totally are a 100… on the NuVal System.
NuVal is a relatively new system for rating the overall nutritional value of the food you buy. Rather than providing consumers with a list of numbers for each food item, such as the amount of cholesterol, sodium and vitamin C, the NuVal number summarizes the nutrition facts – good and bad – into one, single number. All foods fall somewhere on the 1-100 scale, healthier foods being higher on the scale, unhealthy foods being at the bottom. Hence the 100 for blueberries and the 8 for sugary cereal.